Shopify Training Program

Week 1: Introduction to E-commerce and Store Setup

• Day 1: Introduction to e-commerce, its benefits, and industry trends.
• Day 2: Creating your Shopify store: choosing a theme, customizing your store design, and setting up your domain.
• Day 3: Understanding your Shopify dashboard: navigating the admin panel and familiarizing yourself with key features.

Week 2: Product Sourcing and Listing

• Day 4: Product hunting strategies: finding profitable products to sell.
• Day 5: Sourcing products: working with suppliers, dropshipping, or creating your own products.
• Day 6: Listing products: adding products to your store, optimizing product descriptions, and managing inventory.

Week 3: Marketing and Sales

• Day 7: Online marketing basics: understanding SEO, social media marketing, and email marketing.
• Day 8: Creating a marketing plan: setting goals, identifying your target audience, and developing a marketing strategy.
• Day 9: Sales techniques: improving your conversion rate through persuasive product descriptions, effective calls to action, and customer service.

Week 4: Store Management and Growth

• Day 10: Order fulfillment and shipping: managing orders, shipping options, and handling returns.
• Day 11: Financial management: understanding your store’s finances, tracking expenses, and calculating profit.
• Day 12: Scaling your business: exploring growth strategies, expanding your product range, and reaching new markets.

Additional Topics:

• App integration: Using Shopify apps to enhance your store’s functionality (e.g., payment gateways, shipping calculators, marketing tools).
• Customer service: Providing excellent customer support to build customer loyalty.
• Mobile optimization: Ensuring your store looks great and functions well on mobile devices.
• Analytics: Tracking your store’s performance using analytics tools.

Note: This is a general outline, and the specific content and duration of the training may vary depending on the provider.